Company Name: Contraq Solutions Telephone: Fax: Cell Phone: Email: contraqicon.co.za Website:

Course Title:   Strategic Account Management

Your most valuable asset in today's global business arena is your major account customer. In many organisations these key account customers generate over 70% of the organisations revenue and are of strategic importance to the organisations continued well being. However, on closer inspection, due to the highly competitive marketplace, these key accounts, although responsible for large portions of the revenue, are generally conducted at greatly reduced profit levels, sap the organisations resources and inhibit the organisations capabilities to successfully capture new business.

Strategic Account Management is a 2-day workshop designed to introduce to your account managers strategic alliance initiatives that will result in increased productivity and profitability in these major accounts. The workshop will impart techniques used to leverage you strategic positioning within the customer's organisation and create value-added opportunities to create additional business at increased profit levels. These strategies will strengthen your position, free up resources to pursue new business and create partnering scenarios to safeguard against opposition initiatives into you captive account customers.


LEARNING OUTCOMES

During the 2-day workshop the delegates will be exposed to the following disciplines:

Time and account Management:

· Time and event control
· Strategic planning and goal setting
· Personal follow-up techniques
· Human behavioural patterns
· Agreement techniques
· Closing techniques
· Autonomy
· Virtual office Technology

Account and customer care techniques:

· Objectives and opportunities
· Communication skills
· Problem solving techniques
· Owning the problem
· Authority limits
· Resource management
· Model based account development strategies
· Needs analysis techniques
· Organisational model analysis
· Non-verbal communication
· Hidden meanings in communication

WHO SHOULD ATTEND?

All senior account executives and sales managers
 

Course Title 2 Strategic Account Management Classification Business -> Accounting Course Requirements Price Notes

Course Information Location Gauteng - Randburg Course Type Part Time Day Start Dates Length of Course 2 Day Final Registration Date

Contact Details Name Contraq Solutions Phone +27 (011) 8078699 Email contraqicon.co.za