Overview
1. Banner Advertising
2. Blog Publishing
3. Advertise an Event
4. Benefits of Online Advertising
5. Legal Notes
Through engaging media that captivates people, we offer a unique opportunity to connect with your audience in a more personal and targeted way.
Our websites receives on average over 29 000 unique visitors and over 110 000 pages views every month. Advertising with us can expose your business, product, or service to thousands of customers in a relevant and powerful way.
Our advertising channels provide highly visible placements to reach your potential customers. We offer low cost effective advertising solutions that enable advertisers to showcase their brands to our loyal and engaged customers.
We understand that all our clients have different needs and budgets… so drop us a line, and our team will find a solution to work specifically for you. To discuss the best option for your business, get in touch with us and send us an email.
1. Banner Advertising
The table below provides the guidelines for Eligible Ad Units on mydreamcourse.co.za.
|
Banner Ad Specifications
|
|
Ad Unit Name
|
Ad Size
(Pixels)
|
Expanded
Activation
|
Additional
Text
|
Notes
|
Rate
Type
|
|
Site Leaderboard
|
728 x 90
|
User Click
(new window)
|
Company Name
(mouse roll over)
|
Premium
or
Shared
|
Monthly
|
|
|
|
Media Type - GIF, JPG, JPEG, PNG
|
Technical Specifications - Banner Submission Guidelines
Submit all Advertiser Content and copy to advertise(at)mydreamcourse.co.za.
Email submission information must include:
• Advertiser Name
• Advertisers contact number
• Advertiser Email Address for daily statistic reports
• Preferred Campaign Start & End date
• Creative Files
• Alt Text (if applicable)
• Linking URL
Media Type: JPEG
NOTE:
Payment for all insertions must be made in advance.
Banners with white background must have a 1-pixel border (minimum).
Creative processing turnaround time is 3 business days, permitting all Advertising Content and related technical elements meet Mydreamcourse.co.za guidelines. If advertisements do not comply with the technical specifications or content policies, this may delay the start date for a particular placement and or campaign.
For more information CLICK HERE
2. Blog Publising
If you would like to publish an article on our blog site to promote your company, organization, courses on special, promotions that you might be running, special events, open days, etc; please send us your article to publish. All published articles are also networked via our Facebook and Twitter sites.
Price
Free articles depending on membership subscription.
| Membership |
Free Blog Posts |
| Standard |
4 per year
|
| Bronze |
8 per year
|
| Silver |
12 per year
|
| Gold |
16 per year |
| Platinum |
20 per year |
| Premier |
24 per year |
Technical Specifications - Blog Article Guidelines
Submit all article content and copy to blog(at)mydreamcourse.co.za.
Email submission information must include:
• Company name
• Author’s name
• Article Title
• Copy text in MS Word format or Text format.
• Your company logo
• At least 3 other images. We recommend 1 image per paragraph
Media Type: JPEG
Image Size Recommendations:
Landscape - 550 pixels wide
Portfolio - between 400-450 pixels wide
Note:
We cannot increase size of photos without losing quality.
We recommend at least 1 image per paragraph.
This information may also be used in our newsletter that we post.
3. Advertise an Event
Advertise a local event in our Blog and Facebook calendars. If you are hosting an open day, exhibition, trade show, or special event, we are offering you the opportunity list your event.
Price
Currently a FREE service
Technical Specifications - Calendar Submission Guidelines
Submit all Event content and copy to advertise(at) mydreamcourse.co.za.
Email submission information must include:
• Advertiser Name
• Advertiser Email Address
• Advertiser Contact number
• Event website (if available)
• Event Name
• Full Event Address for Google maps
• Event Start & End date
• Event daily Start & end times
• Event copy text
• One thumbnail image
Media Type: JPEG
For more information CLICK HERE
4. Benefits of Online Advertising
Cost effective. The cost of advertising online is considerably cheaper than traditional media.
Rapidly growing audience . The number of internet users grows rapidly every month.
More space . You can communicate a larger amount of information about your business to your target audience online. Through animation, video and interactive adverts you are able to get more information on your business offering to your audience. Even a static banner advert with limited size specifications, have click-through capabilities which means your audience can click through to your website to find out more.
Unmatched tracking capabilities . You are able to obtain stats on how many views your advert received and how many click-through’s there were to your website. Monitoring the effectiveness of your online advertising through web stats means you can change those adverts that are not working or re-use those that are. Traditional advertising media is like shooting in the dark.
Highly targeted audience . You can target exactly who sees your advert resulting in a highly receptive audience. Internet users are more affluent, better educated and more willing to spend money.
Availability . Your advert is available 24/7 for the period you have purchased. You have a longer exposure time for the period which you have paid.
Direct response . Your target audience can respond immediately to your adverts by clicking through to your website to learn more or even buying from you immediately.
5. Legal Notes
Interested in display advertising opportunities with My Dream Course? Contact us at advertise@mydreamcourse.co.za for more information.
Mydreamcourse.co.za ("My Dream Course") has set forth the following Advertising Policies and Specifications to help guide advertisers and their agencies in preparing advertisements for display on the My Dream Course.com websites. These policies and specifications apply to the advertising creative that appears on My Dream Course.com, any technology or software used to serve and display the advertisements, and the landing pages that appear when a user clicks on such advertisements (collectively, "Advertiser Content"). This document outlines our standard policies and specifications.
These policies are intended to help guide advertisers, but the advertiser is solely liable for the Advertiser Content, notwithstanding My Dream Course’s acceptance of an insertion order or display of such advertisements.
General Technical Guidelines
• Advertisements must not collect any information from or about individual users (whether or not such information is personally identifiable) without My Dream Course’s prior written consent.
• All advertisements must generate a new window and the existing My Dream Course window must remain open.
• All advertisements must be in-banner and not expand, either automatically or by mouse roll-over.
• All advertisements must not include pop-ups or pop-unders, nor may landing pages spawn pop-up or pop-under advertisements to a user.
• My Dream Course does not allow ads with flashing, excessive animation, "fake winner" copy or fake functionality such as HTML Drop Downs or Search Forms.
• If an advertisement uses third-party tags and has My Dream Course's prior written consent, please include specific trafficking instructions. A contact at the third-party is required and must be provided to My Dream Course prior to the campaign start date.
• All impression delivery and billing will be based on My Dream Course reporting numbers unless otherwise specified in the applicable insertion order.
• All tags for Thank You Placement must be secure.
• If Advertising Content is late or does not meet guidelines noted herein, My Dream Course reserves the right to extend the campaign by the number of days the Advertising Content was late in order to reach the contracted impression goals. However, My Dream Course will work with the applicable advertiser or agency to deliver all impressions within the contracted flight dates pending placement and available inventory.
• Advertisements may not use My Dream Course logos or trademarks or mention or refer to My Dream Course, its site, or its brand in any manner without My Dream Course's prior written consent.
• Ads must incorporate advertiser’s trademark. The messaging should not mislead the user.
• Advertisements must not interfere with navigation on My Dream Course.com, obscure other content or advertisements, access or alter user's computer settings or preferences, or otherwise unduly or inappropriately interfere with the user's experience of or My Dream Course’s operation of My Dream Course.com.
• Advertisements must not trigger downloads of software to a user’s computer without first providing the user with clear and conspicuous disclosures regarding the installation, operation and removal of the software, and providing the user with an opportunity to decline to install the software after such disclosures are made.
• The display URL must be the actual destination URL (i.e., the website that the advertisement's link resolves to, not a redirect) of the advertisement so that it informs the user of the destination website of the advertisement.
• The destination URL of an advertisement must work properly and resolve to a working website. It cannot connect to an email address or file, and must not be under construction.
• All advertisements must support "http:" and "https:" for visitors who browse and purchase in secure mode.
• By running your ad campaign on our site, you consent to us performing security checks on your ads.
Advertising Creative Policy
All Advertiser Content must be appropriate for general audience and must comply with all laws, rules and regulations that apply to the Advertiser, the Advertiser Content and any location where the advertisements may appear.
• Religious or spiritual services and related content is not allowed.
• Political – political party related and/or issue related is not allowed.
• Toys and other products 'marketed to children' are not allowed.
• Loyalty/Affinity/Rewards and related content is not allowed.
• Foul, vulgar or obscene language or content that features nudity or excessive violence including blood, guts, and guns is not allowed.
• Pharmacies & Medical/Pharmaceutical Products: Advertisements for pharmacies and medical or pharmaceutical products are restricted based on applicable laws and subject to My Dream Course's prior written approval. Generally speaking, My Dream Course will accept advertisements for common/general conditions such as Cold remedies.
• Advertising of special or free offers: The landing page must prominently present the offer being advertised. Example: If the advertisement offers 50% off, then the landing page must feature the products that are 50% off.
• Free Offers & Sweepstakes: Advertising promoting sweepstakes may or may not be allowed, subject to My Dream Course's prior written approval. Advertising "free" goods or services must indicate that terms and conditions apply.
• Calls to action: Non-specific calls to action (e.g., "Click here") are not allowed. Specific calls are acceptable. Example of acceptable call to action would be 'click here for more information', 'watch video', etc.
• Pornography, escort services, products claiming to enhance sex, and other "adult" sexual content is not allowed.
• Illicit drugs, drug paraphernalia or products to beat drug tests are not allowed.
• Gambling or gambling paraphernalia, including online gambling, poker, or bingo is not allowed.
• Tobacco or tobacco related products are not allowed.
• Illegal activities, including false document services, counterfeit designer goods, cable descramblers, fireworks, websites that promote hacking or evading law enforcement are not allowed.
• Weapons, including guns, gun parts, kits, mace, blank powder and ammunition are not allowed.
• Depictions of excessive tattoos and body piercing are not allowed.
• Medical research solicitations are not allowed.
• Acupuncture and related content is not allowed.
• Psychics and related content is not allowed.
• Content that is defamatory, libelous, invasive of another's privacy is not allowed.
• Hate speech – inciting or advocating violence or racial intolerance is not allowed.
• Content that is threatening, abusive, harassing, or advocate against a protected group, whether based on race, color, national origin, religion, disability, sex, sexual orientation, age or any similar or other category is not allowed.
• Content that promotes any illegal or dangerous activity is not allowed.
• Deceptive, false or misleading content is not allowed.
• Content or technology that infringes, encourages, or enables the infringement of, the intellectual property or personal rights of others is not allowed.
My Dream Course reserves the right to add, remove or modify this policy at any time by placing updated advertising policies on My Dream Course. My Dream Course reserves the right to reject or remove any advertisements at any time in its sole discretion.
|
Home 
